Brewers compete fiercely for sports advertising time (Wisconsin State Journal)
Wed, 24 Oct 2007 22:21:56 GMT
The competition among brewers to get advertising time on major sporting events is fierce, and only likely to become more intense with the proposed merger of the nation's second- and third-largest beer companies, Molson Coors Brewing Co. and Miller Brewing Co., owned by SABMiller PLC. The companies' stated goal is to get a leg up in fighting St. Louis-based Anheuser-Busch, the industry Goliath ...
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Thursday, October 25, 2007
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